Tag Twitter

Influential: How to convince your executive team to reconsider social media

I was asked recently by a client to “explain why social media is critical to marketing and PR – and indeed to the organization as a whole.” The person in question worked for an organisation in which YouTube, Twitter and Facebook were all banned and they were looking for a compelling argument to persuade their senior management team to reconsider.

Instructive: Twitter in WordPress posts

Since I was talking about using social media in financial services yesterday, I thought I’d just mention a new feature that WordPress has just introduced: the ability to integrate tweets directly into blog posts.

Dubbed Twitter Blackbird Pie. The new feature makes displaying tweets in all their glory as simple as pasting a link in your post.

With Blackbird Pie Twitter, hashtags link to search pages and usernames link to twitter profiles. An individual tweet, or pie, includes all the details, design, and information that a single tweet page would include.

As a blogger, Blackbird Pie offers a great way to engage Twitter on your site and bring discussion to your blog.